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Online menopause clinic review
Winona Review 2026: Menopause HRT From $39 a Month
Winona publishes a monthly price for every hormone product it sells, starting at $39, and asks for no blood work and no video appointment before a physician reviews your intake. It fits a woman aged 35 to 59 paying cash.

On this page16 sections
- Key facts
- What stands out
- Our verdict
- How it works
- Pricing
- What Winona prescribes — and the FDA question
- Who prescribes, and who compounds
- States, ages, shipping and follow-up
- Cancellation and refunds
- Ratings, complaints and official records
- The numbers Winona advertises
- How it measures up
- Worth confirming
- FAQ
- Alternatives
- Sources
Key facts about Winona
- Price
- Hormones $39–$149 a month; non-hormone items $79–$269; no consultation fee published; free standard shipping
- Treatments
- Bioidentical estradiol, estriol and progesterone as pills, patch, body and vaginal creams, plus DHEA; no testosterone
- Who prescribes
- Physicians Winona calls state-licensed and board-certified, by secure portal; two 503A compounding pharmacies
- Availability
- 37 named states plus Puerto Rico; hormone therapy for ages 35–59
- Refunds
- Full refund inside the 24-hour window after ordering; prepared prescriptions not returnable
- Ratings
- Trustpilot 4.6 from 8,404 reviews; BBB B, not accredited (read September 18, 2026)
What stands out
Strengths
- Every hormone product has a published price, from “From $39 per month” for progesterone capsules to “From $149 per month” for the patch.
- No blood draw and no video call: the FAQ says Winona “does not require any type of bloodwork or hormone testing.”
- Standard shipping is free by USPS Ground Advantage in 2–5 business days; faster tiers cost $15, $25 or $50–$75.
- No contract: “There is no long-term agreement or subscription fee associated with a Winona account,” and orders pause for 30, 60 or 90 days.
- Trustpilot showed 4.6 out of 5 from 8,404 reviews on September 18, 2026.
Good to know
- Winona's own pages describe the FDA status of its products differently, so ask which product you are prescribed and whether it is compounded.
- Hormone therapy is limited to ages 35–59; the general 18+ floor covers the non-hormone products.
- A full refund is available only inside the 24-hour window after ordering, and prepared prescriptions cannot be returned.
- A $50 monthly platform fee applies if you fill through an outside pharmacy.
- Winona does not take insurance, so every price is paid by cash, HSA or FSA.
Our verdict
Is Winona worth considering?
Winona is the shortest route to menopause hormone therapy covered here: a written questionnaire, no labs, no video call, a physician review, then medication to your door from $39 a month. The terms are plain — no contract, no subscription fee, pause or cancel any time — and its customer review record is the strongest of the menopause programs here. Settle one thing first: which product you are being prescribed, and whether it is compounded, because Winona's pages answer that differently. Worth a look if you are 35 to 59, in a state it names, and paying cash.
A good fit for
- Women aged 35 to 59 who want to start without labs or a video appointment
- Anyone who wants the monthly price on screen before signing up
- Cash, HSA or FSA payers who want free shipping and unlimited follow-up messages
Might not fit if
- Anyone who wants insurance billing — this is a cash-pay service
- Anyone looking for testosterone: Winona says it does not prescribe it
- Women outside 35–59, or in a state Winona does not name
How Winona works
Fill in the questionnaire
You complete a detailed onboarding questionnaire covering symptoms, history and medication. There is no appointment to book.
A physician licensed in your state reviews it
Winona says patients are matched with “a doctor licensed in their state,” who weighs menopause status, risk factors and medication use.
No bloodwork is ordered
The FAQ says Winona “does not require any type of bloodwork or hormone testing,” citing The Menopause Society and ACOG.
Your order waits 24 hours
A mandatory 24-hour hold runs before the pharmacy starts, then 1–2 business days to ship. That hold is also the full-refund window.
Free shipping, then automatic refills
USPS Ground Advantage takes 2–5 business days at no charge; refills process every 28 or 84 days, with free unlimited follow-ups by portal message.
Winona pricing
Winona publishes a monthly price for every product it sells, and the entry points are published in full: progesterone capsules “From $39 per month,” estrogen tablets “From $54 per month,” body and vaginal creams from $89, and the estrogen patch from $149.
“From” is doing work — Winona’s FAQ discusses cost varying by what is prescribed, so these are floors rather than quotes. There is no insurance billing: Winona says it “does not accept insurance at this time” and lists its hormone therapy as HSA and FSA eligible, so every figure below is a cash price.
Progesterone Capsules
From $39per month
automatic refill every 28 days
- Physician review, medication if prescribed, free shipping, unlimited follow-ups
The hormone-therapy page names capsules among the forms it calls FDA approved. The treatments page tags “Pills” as “Compounded.”
Estrogen Tablets
From $54per month
automatic refill every 28 days
- Same as the capsules
Same unresolved FDA status question.
Estrogen, progesterone and vaginal creams
From $89per month, each
refill every 28 or 84 days
- Estrogen body cream, progesterone body cream, vaginal estrogen cream, or estrogen with progesterone
Winona describes the body creams as patient-specific compounded formulations that are “not regulated or approved by the FDA.”
Estrogen Patch
From $149per month
automatic refill every 28 days
- Same review, shipping and follow-up
The treatments page labels the patch “Plant-derived,” not “Compounded.” The hormone-therapy page names patches among the forms it calls FDA approved.
DHEA
From $27per 3-month supply
refill every 84 days
- Winona's page says “DHEA is considered a supplement.”
Our calculation: $27 ÷ 3 = $9 a month.
Non-hormone products
$79–$269per order or supply
one-off or recurring
- Estriol Face Cream with Tretinoin and Minoxidil Hair Serum, $150 per 3-month supply each
- Sildenafil Arousal Cream $79 per order; Deep Sleep $119 per month or $269 per 3-month supply
These carry the general 18+ age floor, not the 35–59 hormone band.
What else you may pay
- Shipping. Free by USPS Ground Advantage, 2–5 business days; USPS Priority $15, FedEx Ground $25, FedEx Overnight $50–$75.
- Platform fee. Winona’s help center says “A $50 monthly platform fee applies if patients use outside pharmacies instead of Winona’s compounding services.”
- Subscription fee. None by default: “There is no long-term agreement or subscription fee associated with a Winona account.”
- Consultation. No fee appears as a line item; the call to action reads “Start My Free Visit,” but no $0 consultation fee is stated outright.
Our calculation on the quarterly items: DHEA at $27 per three months is $9 a month, the two $150 products $50 a month, Deep Sleep at $269 about $89.67. Confirm the amount and date of your second charge before you pay the first.
Check Winona’s current prices
Prices and promotions change often. Confirm the recurring amount and billing interval before you pay.
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What Winona prescribes — and the FDA question
Winona treats perimenopause and menopause with bioidentical hormones. Its hormone-therapy page says it prescribes “bioidentical estradiol, estriol (two types of estrogen), and progesterone in different forms, including pills, patches, and creams,” plus DHEA, which that page calls a supplement. On one hormone it is blunt: “Currently, we do not prescribe testosterone.” The treatments page lists patch, body cream, vaginal cream and pills.
Winona’s pages do not agree on FDA status
Four Winona pages put this differently, and we will not pick one for you. The hormone-replacement-therapy page states that “Winona’s estrogen patches, estrogen tablets, and progesterone capsules are FDA approved.” On that page, only the body creams are described as patient-specific compounded formulations that are “not regulated or approved by the FDA.” The 503A pharmacy page opens a sentence “Although Winona’s bioidentical HRT is not regulated by the FDA for approval,” and says its pharmacies “are not directly regulated by the FDA and therefore are not subject to FDA-approval.” The help-center article headed “Are Winona’s treatments FDA approved?” answers that “Winona’s treatments are not FDA approved, though they use FDA-approved ingredients.” And the treatments page tags the “Pills” delivery method “Compounded,” which does not sit with the hormone-therapy page’s line about tablets and capsules.
The distinction matters. A compounded preparation is mixed for an individual patient and does not carry FDA approval; the FDA does not review compounded drugs for safety, effectiveness or quality before they are marketed. An FDA-approved medicine has been through that review.
So before you pay, ask Winona in writing which specific product you are being prescribed, and whether it is compounded. The answer belongs on your prescription, not on a marketing page.
Who prescribes, and who compounds
Winona’s FAQ describes its prescribers as “state-licensed and board-certified,” says they “carefully evaluate your symptoms and medical history,” and matches each patient with “a doctor licensed in their state.”
There is no phone or video appointment at any stage. The FAQ is direct: “No, we don’t offer phone or video calls with physicians.” Everything afterwards runs through a secure portal, and the homepage lists “Free, unlimited follow-ups.”
On the pharmacy side, Winona says it operates two licensed 503A compounding pharmacies, regulated at state level by the State Boards of Pharmacy, following United States Pharmacopeial Convention standards and sourcing ingredients from “FDA-inspected, regulated, and registered facilities.” Its help center adds that formulations are tested “more frequently than the recommended once per year.” Which two pharmacies these are, and where, is not published.
Winona Inc. is listed by the BBB at an Austin, Texas address with Konrad Billetz as president. The terms send disputes to binding arbitration through the American Arbitration Association, under Texas law.
States, ages, shipping and follow-up
Winona’s FAQ names 37 states plus Puerto Rico: Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kentucky, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, Wisconsin, Wyoming and Puerto Rico. The page does not say any state is excluded, and lists like this change, so check yours with Winona rather than reading anything into an absence.
Age is the tighter gate. The FAQ offers hormone therapy to “Ages 35–59 only.” The non-hormone products carry the platform’s general 18+ floor instead.
The two steps that usually slow a start are the two Winona removes. No video call, no blood draw: the FAQ cites “The Menopause Society and the American College of Obstetrics and Gynecology (ACOG),” and says Winona “does not require any type of bloodwork or hormone testing.” The homepage puts it in three words: “No lab work needed.”
An order sits through a mandatory 24-hour wait, then takes 1–2 business days to ship. Standard delivery is free by USPS Ground Advantage in 2–5 business days; USPS Priority costs $15, FedEx Ground $25, FedEx Overnight $50–$75. Refills run every 28 days on a 30-day supply or every 84 days on a 90-day supply, and you can pause for 30, 60 or 90 days or cancel at any time.
Cancellation and refunds
Winona bills automatically: the terms say your card is “automatically charged against the form of payment you provide to Winona, unless and until you cancel,” and you may cancel through your account page. There is no minimum term — the cancellation policy states that “There is no long-term agreement or subscription fee associated with a Winona account.”
Refunds are where the clock matters. After an order processes there is a “mandatory 24-hour waiting period” before the pharmacy begins work, and a full refund is available “within the 24-hour window only.” Once medication has been prepared, Winona’s policy is that it “cannot be refunded, returned, or re-dispensed to another patient.” The terms add: “charges are non-refundable once incurred.”
To stop a single order: treatment portal → Treatment tab → “Manage Prescription” → “Cancel Current Order”; refunds take up to seven business days. To close the account: “Your Account” → “Edit” → “Cancel Subscription.” The policy article is dated October 29, 2025. Set a reminder for about 23 hours after a first order — that is the only window in which the full amount comes back.
Ratings, complaints and official records
Trustpilot is Winona’s strongest external signal. Read on September 18, 2026, the bywinona.com profile showed a TrustScore of 4.6 out of 5 from 8,404 reviews in the “Women’s Health Clinic” category, 83% of them five-star and 3% one-star. For scale, the Trustpilot profile for Midi Health showed 4.1 out of 5 from 1,641 reviews the same day — see our Midi Health review.
Trustpilot’s own machine-written summary — a third-party reading of user reviews, not a Winona statement — says reviewers “overwhelmingly had a great experience,” while a minority describe “receiving vague answers to specific medical questions.”
The BBB profile for Winona Inc. in Austin, Texas, read the same day, shows a rating of B and “Not BBB Accredited,” with six years in business and 17 complaints on file, not broken down by year. No government action alert appears on it.
Searches of the FDA’s warning-letter records and the FTC’s press releases found no FDA or FTC action naming Winona Inc. or bywinona.com as of September 18, 2026.
The numbers Winona advertises
Three figures in Winona’s marketing are claims, not findings — the company does not publish what sits behind them.
- The homepage hero reads “100,000+ Happy Patients,” repeated on a second page; the period and definition behind it are not published.
- The homepage says: “Within three months, 80% of women feel significant or complete symptom relief.” No study, sample size or method is named.
- The homepage badges Winona as the “#1 Physician-Recommended Treatment for Menopause,” without naming the survey, the physicians asked or the products compared.
The homepage headline that “Bioidentical HRT is proven safe and effective for addressing perimenopause & menopause symptoms” is Winona’s own characterization. Nothing here warrants that any treatment is safe or effective for you.
Compare with our Midi Health review, browse the menopause clinics hub, or read how we review.
How Winona measures up
The same six criteria for every clinic, each tied to the facts above.
| Criterion | What we found |
|---|---|
| Clinical oversight & pharmacy transparencyWe look for: A named prescriber and pharmacy, 503A/503B status, compounding and FDA disclosures, a physical address | Prescribers are called state-licensed and board-certified and two 503A pharmacies are claimed, but neither is named and the pages state FDA status differently. |
| Pricing clarityWe look for: A recurring price and billing interval you can find before paying, extra fees, price by dose | Every medication carries a published starting price, shipping tiers are priced, and the only named extra is a $50 monthly fee for filling elsewhere. |
| Medication optionsWe look for: A range of clearly described treatment options | Estradiol, estriol and progesterone as pills, patch, body and vaginal creams, plus DHEA; testosterone is not offered. |
| Access & logisticsWe look for: A published state list, lab requirements, review time, shipping and follow-up | 37 named states plus Puerto Rico, no labs or video visit, free shipping in 2–5 business days; hormone therapy stops at ages 35–59. |
| Cancellation & refund termsWe look for: Refunds if a clinician declines you, refund windows, cancellation timing, arbitration clauses | No minimum term and 30-, 60- or 90-day pauses, but full refunds are confined to the 24-hour window after ordering. |
| Reputation signalsWe look for: BBB and Trustpilot records, complaint volume and the themes that recur | Trustpilot 4.6 from 8,404 reviews, 83% five-star; BBB B without accreditation and 17 complaints; no FDA or FTC action found. |
Ready to check your options with Winona?
The intake is free, and the site shows the current price before you pay.
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Worth confirming
Winona does not publish these as of September 16–18, 2026, so they are quick questions to ask before you pay.
- Which of its own pages is current on FDA status — ask which product you are prescribed and whether it is compounded
- The names and states of the two compounding pharmacies
- An itemized consultation fee — only a “Start My Free Visit” call to action appears
- The study, sample size or method behind Winona's claim that "Within three months, 80% of women feel significant or complete symptom relief."
- The basis for the “#1 Physician-Recommended” badge
Winona FAQ
Is Winona legit?
Winona Inc. is listed by the BBB at an Austin, Texas address, rated B, not accredited, with 17 complaints on file. Its Trustpilot profile showed 4.6 out of 5 from 8,404 reviews on September 18, 2026. Searches of FDA warning-letter and FTC records found no action naming the company.
How much is Winona a month?
Published prices run from “From $39 per month” for progesterone capsules to “From $149 per month” for the estrogen patch, with tablets at $54 and creams at $89. Shipping is free and no consultation fee appears. A $50 monthly platform fee applies only if you fill through an outside pharmacy.
Does Winona take insurance?
No. Winona says it “does not accept insurance at this time,” and lists its hormone therapy as eligible for HSA and FSA payment. Every published price is a cash price.
Are Winona's treatments FDA-approved?
Winona’s pages answer this differently. Its hormone-therapy page says “Winona’s estrogen patches, estrogen tablets, and progesterone capsules are FDA approved.” Its 503A pharmacy page and its help center both state that its treatments are not FDA approved. Its treatments page tags the “Pills” delivery method “Compounded.” Ask Winona which specific product you are prescribed and whether it is compounded.
Do I need blood work or a video visit with Winona?
Neither. The FAQ says Winona “does not require any type of bloodwork or hormone testing,” citing The Menopause Society and ACOG, and does not offer “phone or video calls with physicians.” You complete a written intake and message your physician through the portal.
Is Winona available in my state?
Winona’s FAQ names 37 states plus Puerto Rico, including California, Florida, New York, Texas and Washington. It does not publish a list of excluded states, and lists change, so confirm yours with Winona.
Can I cancel Winona at any time?
Yes. The cancellation policy says “There is no long-term agreement or subscription fee associated with a Winona account,” and you can pause for 30, 60 or 90 days. A full refund is available “within the 24-hour window only” after ordering; prepared prescriptions cannot be returned.
Who can use Winona's hormone therapy?
The FAQ sets hormone therapy at “Ages 35–59 only.” Winona’s other products follow the platform’s general minimum age of 18. Winona also says it does not currently prescribe testosterone.
Alternatives to Winona

Menopause
Midi Health review
Best forMenopause care billed to major insurers, with self-pay prices published up front
A nationwide perimenopause and menopause practice that bills major insurers directly and publishes its self-pay prices. Care runs through live video visits, and a prescription can go to your own pharmacy.

Menopause
Sesame review
Best forPaying per visit, with the price shown before you book
A marketplace where you book a licensed clinician directly, see the visit price before you pay, and pick the pharmacy that fills it. Menopause care runs on video, in all 50 states.
Before you sign up
Considering Winona?
Check these four things on Winona’s own pages before you enter card details.
- Recurring price
- Billing interval
- Refund policy
- Your state is served
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How we reviewed Winona
What we checked
- bywinona.com: homepage, product page, treatments, hormone replacement therapy, menopause specialists, 503A pharmacy, FAQ, terms
- Winona's help center: FDA-approval article, compounding pharmacies, cancellation and refund policy
- BBB and Trustpilot profiles for Winona, read September 18, 2026
- Trustpilot's Midi Health profile, for the review-volume comparison
- FDA warning-letter records and FTC press releases, searched September 18, 2026
- We did not order, use or test this service.
Upkeepwell Editorial
Research & comparison team
Upkeepwell compares online health programs by reading what each company publishes (prices, terms, refund and pharmacy disclosures) and its public records. Every program is checked against the same six criteria, every fact on the page is sourced, and no company pays us for a review or a ranking.
Sources17Facts on this page come from these sources, read on the dates shown.
- Winona homepagebywinona.com · read September 18, 2026
- Winona: products and pricesbywinona.com · read September 18, 2026
- Winona: treatmentsbywinona.com · read September 18, 2026
- Winona: hormone replacement therapybywinona.com · read September 18, 2026
- Winona: online menopause specialistsbywinona.com · read September 18, 2026
- Winona: 503A pharmacybywinona.com · read September 18, 2026
- Winona: FAQbywinona.com · read September 18, 2026
- Winona: terms and conditionsbywinona.com · read September 18, 2026
- Winona help center: Are Winona's treatments FDA approved?help.bywinona.com · read September 18, 2026
- Winona help center: Winona's compounding pharmacieshelp.bywinona.com · read September 18, 2026
- Winona help center: cancellation and refund policyhelp.bywinona.com · read September 18, 2026
- BBB profile: Winona Incbbb.org · read September 18, 2026
- Trustpilot: bywinona.comtrustpilot.com · read September 18, 2026
- Trustpilot: joinmidi.comtrustpilot.com · read September 18, 2026
- FDA: warning lettersfda.gov · read September 18, 2026
- FDA: human drug compounding, laws and policiesfda.gov · read September 18, 2026
- FTC: press releasesftc.gov · read September 18, 2026
Winona
From $39/mo, free standard shipping